2019 April 19

What Is A Brand?

I'm sure everyone has heard of the word Brand, but what does it mean exactly?
Is it... A logo? A product? Is it brand new jeans...?

2019 April 18

3 Harmful Misconceptions About Logo's

There are loads of things you can do to promote and communicate your company, service, movement etc. You should not overcumber your logo by putting too much information in it. Logo is not communication, logo is identification.

2019 April 17

Why Design Contests Are Bad For Everybody?

It's extremely unlikely for a business to get a quality product from a design contest that will be at least somewhat future proof. Design has to be well thought out and design contests don't really emphasize that.

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